brand direction
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Simone LeBlanc

For the Fall of 2016 and Spring of 2017, I lead the graphic needs at Simone LeBlanc including print and digital. Maintaining the brand look and feel, designing packaging for in-house products, creating marketing materials, website updates as needed, creating prints and patterns for internal and client-facing products, custom gift packaging for VIP clients, hand monogramming for gifts. Working closely with the founder to art direct and photograph products and campaigns.